The New Way of Understanding the Customer Journey Benchmarking

DOWNLOAD THE RESEARCH
Group 4363 (3)
Group of people working
THE RESEARCH

What will you learn: 

  • The centrality of the customer journey as one of the main tools of CX Management.

  • Customer Journey Benchmarking: comparing one's CJ with that of competitors.

  • A practical example: the results of the competitive comparison between 7 Italian hospital companies

  • How to build a CJ benchmarking with the involvement of the customer base
DOWNLOAD THE RESEARCH

Who lead this research?

Group 4364

Why should you read it?

Discover a new method for mapping the customer journey that takes into account the comparison of competitors' maps

Learn from a real case involving 7 Italian medical centers (San Donato Group, GVM, Servisan, MultiMedica, Istituto Auxologico Italiano, Humanitas, SYNLAB)

Receive insights from experts in the field of customer experience research 

iStock-522437257 (4) 1 (1)

Crowdsourcing solutions for efficient and fast decisions

UNGUESS' crowdsourcing platform provides effective testing and real-world insights that enable technology, digital and business leaders to make smarter decisions, faster.

BOOK A DEMO DISCOVER MORE
PLT-1
WHO CHOSE UNGUESS?

"The collaboration with UNGUESS allowed us to observe Decathlon.it through an external, concrete and vertical point of view. The insights generated gave rise to new priorities within the continuous optimization process."

Gabriele Motta
DECATHLON, UX LEADER Gabriele Motta

"UNGUESS was chosen for its extreme flexibility and ability to organize groups of testers at very short notice. It also ensures extremely accurate and high-quality reporting, which is certainly useful in the final stage of platform development."

fusaro
DE' LONGHI, E-COMMERCE PROJECT MANAGER Filippo Fusaro

"UNGUESS has been a turning point in improving the effectiveness of our internal testing phases and reducing our efforts in terms of reworking, researching, and fixing problems and bugs that would have been impossible to find before launch."

Giovanni Barillà
ENEL GROUP, HEAD OF COMMUNICATIONS DIGITAL HUB Giovanni Barillà

Iscriviti al webinar GRATUITO