---
title: "UNGUESS and Trenord: a success story featuring Bug Hunting and User Testing"
description: A success story about one of the biggest public transport companies in Italy, and how we helped them enhance their travellers' experience by testing a new app feature
image: https://content.unguess.io/hubfs/Case%20study%20Growens%20ENG%20(2).jpg
---

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    - [Travel & Hospitality](https://unguess.io/services/industry/travel-hospitality/)
    - [Utilities](https://unguess.io/services/industry/utilities/)
    - [Healthcare](https://unguess.io/services/industry/healthcare/)
    - [Media & Entertainment](https://unguess.io/services/industry/media-entertainment/)
    - [Automotive](https://unguess.io/services/industry/automotive/)
- PRODUCTS BY USE CASE
  
    - [Ai Training](https://unguess.io/services/ai-training-testing/)
    - [User Experience](https://unguess.io/services/use-case/user-experience/)
    - [Software Quality](https://unguess.io/services/use-case/software-quality/)
    - [Cyber Security](https://unguess.io/services/use-case/cyber-security/)
    - [Accessibility](https://unguess.io/services/accessibility/)
- [HOW IT WORKS](https://unguess.io/how-it-works/)
- [OUR CROWD](https://unguess.io/our-crowd/)
- COMPANY
  
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    - [Case Study](https://unguess.io/showcases/all-showcases/?jsf=jet-engine:shocase-listing-grid&tax=resource-category:76/#readmore)
    - [Unguess Challenges](https://unguess.io/showcases/all-showcases/?jsf=jet-engine:shocase-listing-grid&tax=resource-category:74/#readmore)
    - [White Paper](https://unguess.io/showcases/all-showcases/?jsf=jet-engine:shocase-listing-grid&tax=resource-category:75/#readmore)
- [BLOG](https://blog.unguess.io?hsLang=en)
- - <https://content.unguess.io/?hsLang=it>
    - <https://content.unguess.io/?hsLang=es>
    - <https://content.unguess.io/?hsLang=fr>

- [PRODUCTS](https://unguess.io/services/)
  
    - BY INDUSTRY 
          - [Retail & Ecommerce](https://unguess.io/services/industry/retail-ecommerce/)
          - [Fast-Moving Consumer Goods](https://unguess.io/services/industry/fast-moving-consumer-goods/)
          - [Banking, Insurance & Financial Services](https://unguess.io/services/industry/banking-insurance-financial-services/)
          - [Travel & Hospitality](https://unguess.io/services/industry/travel-hospitality/)
          - [Utilities](https://unguess.io/services/industry/utilities/)
          - [Healthcare](https://unguess.io/services/industry/healthcare/)
          - [Media & Entertainment](https://unguess.io/services/industry/media-entertainment/)
          - [Automotive](https://unguess.io/services/industry/automotive/)
    - BY USE CASE 
          - [Ai Training](https://unguess.io/services/ai-training-testing/)
          - [User Experience](https://unguess.io/services/use-case/user-experience/)
          - [Software Quality](https://unguess.io/services/use-case/software-quality/)
          - [Cyber Security](https://unguess.io/services/use-case/cyber-security/)
          - [Accessibility](https://unguess.io/services/accessibility/)
          - [VIEW ALL PRODUCTS](https://unguess.io/services/)
- [HOW IT WORKS](https://unguess.io/how-it-works/)
- [OUR CROWD](https://unguess.io/our-crowd/)
- COMPANY
  
    - [About us](https://unguess.io/about-us/)
    - [Life at UNGUESS](https://unguess.io/life-at-unguess/)
    - [Partners](https://unguess.io/partners/)
- [SHOWCASES](https://unguess.io/showcases/)
  
    - [Case Study](https://unguess.io/showcases/case-study/)
    - [Unguess Challenges](https://unguess.io/showcases/unguess-challenges/)
    - [White Paper](https://unguess.io/showcases/white-paper/)
    - [Webinar](https://unguess.io/showcases/webinar/)
- [BLOG](https://blog.unguess.io?hsLang=en)
- - <https://content.unguess.io/?hsLang=it>
    - <https://content.unguess.io/?hsLang=es>
    - <https://content.unguess.io/?hsLang=fr>

[BOOK A DEMO](https://unguess.io/get-started-unguess/)

###### CASE STUDY

# A Bug Hunting and User Research project to test Trenord's new digital subscription feature

[DOWNLOAD](https://content.unguess.io/trenord-case-study#form)

![Progetto senza titolo (21)](https://content.unguess.io/hubfs/Progetto%20senza%20titolo%20(21).png)

### Discover how we enabled one of the most important transportation company in Italy to enhance the functionality and user experience of the new dematerialized subscriptions

The testing roadmap defined by Trenord and UNGUESS allowed covering all the crucial points of the new feature before the public release. The Trenord team could confirm the decisions made based on the data and feedback collected from users, identifying avenues for improving the UX through the use of the new feature by real users in real contexts.

Key Case Study Highlights:

- ✅ 50+ real users
- ✅ User Diary, Bug Hunting, Moderated and Fast User Tests
- ✅ Improved UX and Customer needs investigation
- ✅ Stress-free release

**Download PDF** now \>\>\>

### Fill out the form to receive the Case Study!

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#### SERVICES

- [AI Training](https://unguess.io/services/ai-training-testing/)
- [User Experience](https://unguess.io/services/use-case/user-experience/)
- [Software Quality](https://unguess.io/services/use-case/software-quality/)
- [Cyber Security](https://unguess.io/services/use-case/cyber-security/)
- [Accessibility](https://unguess.io/services/accessibility/)

#### SHOWCASE

- [Blog](https://blog.unguess.io?hsLang=en)
- [Our Crowd](https://unguess.io/our-crowd/)
- [Tryber.me](https://tryber.me/)
- [Integrations](https://unguess.io/integrations/)
- [Partners](https://unguess.io/partners/)

#### COMPANY

[Work with us](https://unguess.io/life-at-unguess/#job-positions)  
[Get in touch](https://unguess.io/get-started/)

**General inquires:**  
[info@unguess.io](mailto:info@unguess.io)

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